All about webinars
The term “webinar” is a contraction of the words “web” and “seminar”. It is in fact a remote seminar broadcast live or recorded on a web platform. More and more companies are turning to this innovative communication solution today. What are the reasons for this?
Why organize a webinar?
Organizing a webinar is first and foremost a marketing strategy that allows you to target a broader clientele by going beyond geographical limits. This makes it possible to share the seminar with an audience that is tens or even thousands of kilometers away (in the same country or even abroad). The replays also offer Internet users the possibility to relive the event at any time and to share it with their friends and family.
The webinar is also a practical, effective and inexpensive means of internal communication within a company. This system is indeed the best solution in case of lack of space and reduces expenses related to logistics. Finally, it is even more interesting nowadays because of the measures taken to limit the spread of Covid-19, such as social distancing or limiting the number of participants in an event.
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What equipment is needed to host a webinar?
To hold a webinar, you basically need a camera, a broadcasting platform and a stable connection. SYNC Productions has good quality and state-of-the-art equipment to ensure the success of your webinar. We can even install a fixed station in your premises if you regularly organize this type of event.
How to organize a webinar?
Here are the main steps to follow to organize a webinar:
- Define the details of the event: theme, number of participants, options or coverage area;
- Manage enrollment;
- Installing the materials;
- Manage distribution.
Entrust the organization of your webinars to SYNC Productions to guarantee their success. We provide you with qualified experts who will accompany you from the preparation stage to the broadcast.
